As the Student Marketeer Team Lead (SMTL), you will support the Field Marketing Specialist (FMS) in driving brand image and product trial in your market, in addition to your role as a Student Marketeer (SM). Your primary functions are to assist the FMS and SM efforts in your market, support key areas of student marketeer tool management, planning & in-field/on-campus execution. You will support the FMS planning efforts to build brand awareness on campus, increase sales in-market and on campus, and drive product trial (direct/indirect). You are responsible for providing feedback on campus & in-market activities, and acting as a support in team recruitment, onboarding, training, and activations.
As the Student Marketeer Team Lead (SMTL), you will support the Field Marketing Specialist (FMS) in driving brand image and product trial in your market, in addition to your role as a Student Marketeer (SM). Your primary functions are to assist the FMS and SM efforts in your market, support key areas of student marketeer tool management, planning & in-field/on-campus execution. You will support the FMS planning efforts to build brand awareness on campus, increase sales in-market and on campus, and drive product trial (direct/indirect). You are responsible for providing feedback on campus & in-market activities, and acting as a support in team recruitment, onboarding, training, and activations.
RESPONSIBILITIESAll the responsibilities we'll trust you with:
Support your team in the field through demonstration of expert Brand and Product knowledge
Support FMS in motivating and inspiring SMs in the field and the office
Contribute to trial driving focuses designed to grow the user base, on and around campus
Assist the FMS in building activities in line with Regional + National priorities & strategy
Share ideas to innovate in bringing the World of RedBull to life on campus
Support the process for sampling and university planning, scheduling, and feedback
Occasionally participate in National marketing planning or brainstorming sessions
Demonstrate the 8-step sampling technique in-field during SM missions, showcasing what executional excellence looks like
On-shift, provide in-field coaching to fellow Student Marketeers to support driving trial and bringing the brand to life in a premium way, both on campus and in-market
Support the FMS in ensuring Campus Sales Audits are complete and up to date in RBU
Demonstrate the Ace of Sales techniques in the field during SM Missions, showcasing the P.I.P.E. technique
Reinforce FMS guidance and deadlines around RBU portal, and provide feedback to ensure aligned & successful plans
Occasionally attend cross-functional or cell team meetings to collaborate with the sales team
Manage Student Marketeer Sampling & Seeding inventory and ordering (via local process or FGT)
Coordinate regular Mini fleet maintenance and fuel card management via Fleet Management
Support the FMS with any scheduling or coordination involved with warehouse management
Provide monthly analysis to FMS on the status of all branded assets (i.e., Mini Coopers, Clothing, Backpacks, etc.)
Share ideas with FMS for monthly team meetings, areas of opportunity, and coaching needs
Support training of new Student Marketeers
Collaborate with FMS to develop a market-level recruitment plan, with a campus-focused approach
Execute recruitment missions alongside fellow Student Marketeers, highlighting the importance
Support monthly training on execution standards, best practice sharing, and competitive trend analysis on campus
Looking for the best student job in the world? As a Student Marketeer, your job is to build and execute smart sales & marketing plans to build the RedBull brand and product consumption within the student community and beyond.
LEARN MORE WHERE YOU'LL BE BASEDIn your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us.
Apply NowThe hourly rate for this position is $22.00/ hour. The hourly rate is subject to change and may be modified.Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance.
In the 1980s Dietrich Mateschitz developed a formula known as the RedBull Energy Drink. This was not only the launch of a completely new product, in fact it was the birth of a totally new product category.
The company beyond the can Energy Drinks Company Athletes Media House Culture What drives us Chasing our potentialSince the early days of RedBull, an entrepreneurial mindset has always guided our approach to work and the environment we create:
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